If you’re building out a SaaS business, it can be really easy to fall into the “one more feature trap.”

I felt into this trap many times and it made me end up with a failed product and months of development time down the drain.

Now… on this channel, I talk a lot about my successes: Marketo, ToutApp, HipCal…

But I wanted to switch it up a bit and talk about some of the failures (and the hard lessons learned from them).

So on today’s Unstoppable Sunday episode, I talk about how to avoid the “one more feature trap”

(and how to overcome it by doing this ONE thing).