Latest on the Blog

6-Step Go-To-Market Strategy (Frame...

What it takes to build out a Go-To-Market strategy, why you need one, and what a good one...

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How to Create a Startup Pitch Deck ...

When I was starting my company ToutApp, I had no network, no “brand” behind me, and I wasn’t...

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Strategic Planning for Startups (Th...

As startup founders, we tend to keep this complex multi-variate equation in our head of how our startup...

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What I Learned About Sales & M...

It was the Fall of 2006. I was a Senior at RPI and somehow I ended up being...

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3 Lessons I Learned From Hiring in ...

I did quite a bit of hiring (resulting in both successes and failures) through 2011. As I’m gearing...

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Experienced Hires at Startups: Don&...

Bringing in an experienced hire into an immature organization (such as a startup) is a seriously delicate endeavor. I...

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Customer Service at Startups

One of the things I’ve been thinking about lately as I build Tout as a business is how...

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The Suboptimal Outcome

Every day, an event occurs in your business that falls short of expectations. Whether it was a missed...

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Is it Time to Reorganize Your Start...

As a single-founder, developer, designer and general biz-dev guy, my to-do list in Basecamp has been invaluable in...

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3 Ways to Show Screenshots of Your ...

As I’ve been working through and applying my 9 Principles behind an Effective Landing Page, I’ve been experimenting...

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